INNOVATIVE TYPES OF MOTOR ACTIVITY IN THE SYSTEM OF HEALTHY FITNESS OF FIRST MATURE WOMEN

Abstract

Along with the growth in the number of fitness clubs equipped with the latest equipment, new areas of health fitness are emerging. We can observe that in fitness programs they combine different types and elements of fitness, use imitations of sports, use different equipment. Women of the first adulthood are active consumers of fitness services. Therefore, in order to attract a significant number of mature women to health-improving fitness, as well as to increase their motivation for physical activity, special attention of the scientific community is focused on developing fitness programs for this particular category of the population. Moreover, the trend towards updating fitness programs for women of mature age continues to persist.

The purpose of the research is to study and systematize innovative types of healthimproving fitness, which are used in the system of health improvement for women of mature age.

Methodology. The study analyzes, systematizes and summarizes data from literary sources, best practices of the fitness industry, and our own experience.

Scientific novelty. Since the fitness industry systematically produces and implements innovative health services aimed at meeting the needs of women of the first mature age, it becomes necessary to classify them, which is based on their characteristic features. The article presents the systematization of innovative types of health-improving fitness, identifies their origins, traces their evolution and development, and also reveals their characteristic features.

Conclusions. New fitness programs are emerging to meet the motor needs of older women. Fitness programs are developed taking into account the achievements of wellness fitness, recreation and rehabilitation. It was found that among the directions and types of healthimproving fitness, fitness programs of dance, power, mentally regulating orientation, with elements of martial art, in the aquatic environment, using various types of equipment are considered.